The Lockheed Martin exhibit, unveiled at the 2022 SAS trade show in Washington, D.C., made a powerful debut as the premier showcase at the main entry point of the show hall. With a $2 million budget, the exhibit featured evocative angles and dynamic video elements, raising the bar for the brand and captivating an audience that included Navy top brass and international buyers. A large, strategically positioned video wall provided optimal viewing angles, creating a compelling visual centerpiece that drew attendees into the space. On the show floor, interactive stations and kiosks offered engaging experiences, fostering connections and highlighting Lockheed Martin's innovative capabilities.

The upper level of the exhibit further elevated the experience with private meeting rooms and a hospitality lounge, offering exclusive spaces for high-level discussions and networking. This award-winning design not only wowed the audience but also set a new standard for the brand's exhibit program, establishing a framework that will define Lockheed Martin’s presence at trade shows for the next five years. The exhibit successfully combined bold aesthetics, advanced technology, and functional spaces to leave a lasting impression on all who entered.